MECHANICSVILLE – Maryland International Raceway officials announced Thursday that East Coast Collision of Hollywood has been elevated to title sponsor of the track’s popular Midnight Madness street-legal racing series for the upcoming season.
The Southern Maryland-based collision repair center, owned by Kyle and Jenn Goad, previously served as presenting sponsor of MIR’s bracket racing ET Series and contributed to multiple track programs. The new agreement marks a deeper commitment to the Friday night Midnight Madness events that draw hundreds of street cars, trucks, and motorcycles each week from across the region.
Midnight Madness runs weekly through the warmer months, providing a controlled, insured environment for street-legal vehicles to race on the quarter-mile dragstrip. Gates typically open at 6 p.m., with racing continuing past midnight.
“East Coast Collision is excited to be the title sponsor of the Midnight Madness series at MIR,” Kyle Goad said. “I’m extremely grateful to become the sponsor for Midnight Madness, because as a teenager, I raced these events at MIR and that is how my love for drag racing began. We love this track and look forward to supporting the racers and the fans all season.”
The business has supported MIR operations for several years through sponsorships that include the ET Series, Fall Blowout bonus purse, season brochure, jet car and monster truck wraps, and no-cost repairs to fire, rescue, rollback, and starting-line vehicles.
“Kyle and Jenn Goad and the entire East Coast Collision team go above and beyond in their dedication to MIR, the racers, and the fans,” said Royce Miller, owner and operator of Maryland International Raceway. “We appreciate all they have done and continue to do to support the sport we all love.”
East Coast Collision operates a full-service repair facility on Three Notch Road in Hollywood, specializing in collision repair, frame straightening, and paint work for all vehicle makes and models. The company emphasizes factory-certified techniques and lifetime warranties on repairs.
The 2025 Midnight Madness schedule is expected to be released by MIR in early spring, with East Coast Collision branding featured on all promotional materials, track signage, and event announcements.
