Olathe, Kansas (September 14, 2018) –The newest development from the ongoing JohnDeere-Granular product development and marketing collaboration is Profit Maps, now available to producers through the JohnDeere Operations Center. Profit Maps is a free tool to help farmers view average cost, revenue and profit map layers at the sub-field level in the Operations Center.
HarleyJanssen, product manager with Granular, says ProfitMaps combines the power of machine and production data with Granular’s business management capabilities to help farmers more quickly and easily view field-level profitability.
“Understanding a farm’s financial health at the field level is one of the most important jobs of every producer,” Janssen explains. “ProfitMaps is a free tool that goes a step further and helps farmers assess the financial return on farming practices at a more granular sub-field level.”
BradSilva, product manager with JohnDeere, adds, “Advances in technology have allowed farmers to develop agronomic plans that turn variability across their fields into opportunities to improve their bottom lines. ProfitMaps helps farmers see the financial impact of those decisions and adjust their management practices accordingly.”
ProfitMaps is the first release of a multi-phased approach from the Deere and Granular collaboration. Customers can opt-in to ProfitMaps by clicking the Granular ProfitMaps icon on the tools menu in the OperationsCenter. From there, they can view average cost, revenue and profit maps in the Operations Center’s Field Analyzer tool.
For more information on the new ProfitMaps and other business management tools available through JohnDeere and Granular, contact your local JohnDeere dealer or visitgranular.ag/granular-profit-mapsandmyjohndeere.com.
Deere & Company(NYSE: DE) is a world leader in providing advanced products and services and is committed to the success of customers whose work is linked to the land – those who cultivate, harvest, transform, enrich and build upon the land to meet the world’s dramatically increasing need for food, fuel, shelter and infrastructure. Since 1837, JohnDeere has delivered innovative products of superior quality built on a tradition of integrity. For more information, visit JohnDeere at its worldwide website atwww.JohnDeere.com.
Granularis an agriculture software company dedicated to building stronger and more profitable farms. With web and mobile apps grounded in advanced data science technology, Granular helps farmers make data-driven, real-time business and agronomic decisions with greater confidence. Granular is an independent, wholly owned subsidiary of CortevaAgriscience™, the agricultural division of DowDupont™ (NYSE: DWDP).